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Where do you fit in the Customer Advisory Board Engagement Quadrant?

by Tatiana Falconi | Apr 14, 2015 | Blog, Customer Advisory Board Best Practices

 Having now completed hundreds of Customer Advisory Board engagements, we come across many people who ask us how their company’s advisory council compares to others. While we have created a benchmarking, audit and optimization offering and have completed this for...

Balance Use of Industry Analysts for Your Customer Advisory Board

by Rob Jensen | Mar 13, 2015 | Agenda, Blog

Occasionally, Ignite Advisory Group encounters companies that want to leverage industry analysts firms (e.g. Gartner, Forrester, etc.) for their customer advisory board programs. Some might use a particular analyst as a one-time or occasional guest speaker at their...

How to Leverage Customer Advisory Board Member Feedback

by Judy Davis | Mar 4, 2015 | Blog, Customer Advisory Board Best Practices, Post-Meeting Follow Up

If your customer-driven agenda for your Customer Advisory Board is like most customer council meetings, customers were engaged and you are not lacking customer feedback.  Some companies are awash in data and don’t take time to read the tea leaves.  Others recognize...

Ignite Advisory Group Brings Customer Advisory Board Manager Training Event to the Bay Area

by Ignite Team | Feb 3, 2015 | Blog, Press Release

Iron Mountain to Speak During Comprehensive Program Taking Place at the Silicon Valley Capital Club in San Jose June 16-17  SAN DIEGO – Feb. 3, 2015 – Ignite Advisory Group, the leading consultancy in the world focused exclusively on helping companies manage and...

Customer Experience Roundup – it’s all about the customer

by Tatiana Falconi | Jan 29, 2015 | Blog, Customer Engagement

Lately we’ve all been hearing about the focus on customer experience and making sure that companies are leveraging the overall value and achieving ROI from their customers’ experience and interactions with the company. Here at Ignite Advisory Group, we only focus on...

24-Hour Turnaround on Customer Advisory Board Insights? Here’s How.

by Judy Davis | Jan 15, 2015 | Blog, Customer Advisory Board Best Practices, Post-Meeting Follow Up

The customer advisory board meeting is seen by many C-level executives at sponsoring companies as an incredibly efficient and effective means for customer engagement.  Two or three days of working together on common challenges reflected in your customer-driven agenda...
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