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Jump Start the Customer Advisory Board Agenda on Arrival

by Judy Davis | Jan 14, 2016 | Agenda, Blog, Meeting Preparation

Many organizers of customer advisory boards start their in-person meetings with a welcome reception or even a seated dinner.  This type of social setting limits the executive sponsor to a few remarks as members and sponsoring executives mingle for the evening,...

What about a Proof of Concept to Launch a Customer Advisory Board?

by Judy Davis | Dec 4, 2015 | Blog, Strategy & Design

Ask anyone who’s launched a customer advisory board and you’ll hear a range of conversations about how the journey to the first meeting carries inherent risks. Either a long runway for executive buy-in or an executive mandate to make it happen in 10 weeks We spent so...

CAB Membership and Quorum – How to Select the Right Numbers?

by Judy Davis | Sep 1, 2015 | Blog, Member Recruitment

There are two numbers customer advisory board managers fret over.  How many members can we recruit and what’s the quorum for a meeting?  If the sponsoring company hopes to gain an outside-in perspective about its business and customers, gaining the critical mass...

Try a New Twist on Member Roundtable for Your Customer Advisory Board

by Judy Davis | Jul 22, 2015 | Agenda, Blog

The Member Roundtable is a staple of Customer Advisory Board meetings.  It’s a fast and efficient way to hear from members at the beginning of the meeting.  Typically, this format reinforces points of view that were expressed in advance interviews that shaped the...

Mixing Business and Pleasure – What Works for Customer Advisory Boards

by Judy Davis | Jun 22, 2015 | Blog, Meeting Preparation

There are two schools of thought about running customer advisory board meetings.  Strictly business, and strictly business plus recreation that builds networking.  In formulating how to round out a customer-driven agenda with opportunities to network, Ignite...
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