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Starting (or Improving) a Customer Advisory Board? 5 Reasons to Consider CAB Training

Starting (or Improving) a Customer Advisory Board? 5 Reasons to Consider CAB Training

by Rob Jensen | Apr 13, 2022 | Blog, CAB Training

Companies are eager to re-engage with their customers again after the pandemic. Many are starting—or restarting—a customer advisory board (CAB). Often, such programs are assigned to inexperienced marketing folks who must learn on the job—with your best customers as...

CABorgConf 2017 Recap: Largest Gathering of Customer Advisory Board Practitioners

by Tatiana Falconi | Dec 13, 2017 | Blog, CAB Training

Over 40 customer advisory board practitioners attended the annual Customer Advisory Board.org conference December 5, 2017 in San Mateo, CA. CAB professionals from Forrester, Oracle, Adobe, Transunion, Pindrop and more shared customer advisory board best practices,...

3 Customer Advisory Board Pitfalls if Not Properly Trained

by Kevin Levi | Jul 28, 2014 | Blog, CAB Training

A customer advisory board and/or partner advisory board can provide a cadre of benefits to your organization, but this is only true if your board is launched and managed correctly. If it is not run properly, however, there are just about as many pitfalls that can come...

CAB Certification Program: Adobe Speaking & Agenda Available!

by Tatiana Falconi | Feb 25, 2014 | Blog, CAB Training

The next Customer Advisory Board (CAB) Manager Certification Program is taking place April 9-10, 2014 in San Diego, CA. Join other practitioners for our comprehensive 2-day program that will give you best practices, knowledge and tools to design, create and manage a...

Customer Advisory Board Manager Certification – New 2014 Dates

by Tatiana Falconi | Jan 24, 2014 | Blog, CAB Training

Become CAB practitioner certified by attending one of our CAB Manager Certification programs this year in San Diego (April 9-10) or Chicago (September). Registration is now open for the April 9-10 program in San Diego,click here. What past participants said about the...

Customer Advisory Board Certification Program Recap

by Tatiana Falconi | Dec 9, 2013 | Blog, CAB Training

  The industry’s first CAB (Customer Advisory Board) Manager Certification Program took place November 2013 in San Diego, CA. During two jam-packed days, participants learned actionable knowledge and skills to run a successful Customer Advisory Board from Ignite...
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