While the Covid pandemic may be (finally!) waning or even (hopefully!) coming to an end, we’re seeing a somewhat delayed and mixed reaction from some of our clients. While many eagerly look forward to resuming in-person customer advisory board (CAB) meetings, others...
With the Covid pandemic and related variants surging, many companies are struggling with their in-person travel and meeting procedures and policies. While they may desire to get “back to normal” operations to bolster their revenue streams, they are faced with...
We are delighted to share exciting news: Ignite Advisory Group is proud to announce the new Virtual Customer Advisory Board Solution. During the COVID-19 global pandemic, B2B companies and their CAB management teams have had to adapt and restructure customer advisory...
With customer advisory board (CAB) meetings continuing to take place virtually, many host companies are attempting to re-create the face-to-face experience for their members as much as possible online. As such, in addition to their standard meeting agenda and content,...
With customer advisory board (CAB) meetings taking place virtually now and for the foreseeable future, CAB managers and executive sponsors should take steps to ensure these meetings deliver utmost value to their members and their own host companies. While preparation,...
With customer advisory board (CAB) meetings being conducted online, you may be wondering whether or not to send any materials or gifts to your CAB members in advance of your next virtual meeting. As I’ve written previously, while client advisory board member gifts are...