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When Customer Advisory Boards Go Right: Ryder Customer Engagement Recognized for Excellence

by Rob Jensen | Dec 18, 2017 | Blog, Customer Advisory Board Best Practices, Customer Engagement

We at Ignite are always pleased to provide tips and guidance to customer advisory board (CAB) program managers and executive sponsors towards improving their programs, and even what to do if things go wrong. Thus, it’s great to see what can happen when a CAB program...

CABorgConf 2017 Recap: Largest Gathering of Customer Advisory Board Practitioners

by Tatiana Falconi | Dec 13, 2017 | Blog, CAB Training

Over 40 customer advisory board practitioners attended the annual Customer Advisory Board.org conference December 5, 2017 in San Mateo, CA. CAB professionals from Forrester, Oracle, Adobe, Transunion, Pindrop and more shared customer advisory board best practices,...

Ignite Advisory Group Accepted into Forbes Agency Council

by Ignite Team | Dec 12, 2017 | Blog, Press Release

Prestigious Council and Invitation-Only Community for Executives Representing Successful Marketing and Service Agencies SAN DIEGO – December 12, 2017 – Ignite Advisory Group, the leading consultancy in the world focused on helping companies manage and optimize their...

Various Customer Engagement Methods: Pros and Cons

by Rob Jensen | Oct 11, 2017 | Blog, Customer Engagement

We at Ignite sometimes talk to prospects who utilize different methods of engaging with their customer base. While some firms seem to employ comprehensive programs to gather input from their clients, others claim to have customer engagement covered, but often with...

Six MORE Tips for Ensuring Successful Customer Advisory Board Conference Calls (PART 2)

by Rob Jensen | Aug 17, 2017 | Blog, Virtual Meeting

Interim conference calls are an important part of a robust customer advisory board program, and crucial in keeping the discussion going in-between meetings. They can also be referred to as “virtual meetings,” as they will likely include online content, such as...

Six Tips for Ensuring Successful Customer Advisory Board Conference Calls (PART 1)

by Rob Jensen | Jul 25, 2017 | Blog, Virtual Meeting

Successful customer advisory board (CAB) managers know that their program is much more than yearly in-person meetings. In fact, a key to a strong client advisory board program is keeping the conversation going between face-to-face gatherings, so meeting outcomes,...
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