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The New Normal: Why Virtual Customer Advisory Boards are replacing Various Client Engagement Mediums

The New Normal: Why Virtual Customer Advisory Boards are replacing Various Client Engagement Mediums

by Rob Jensen | Sep 23, 2020 | Blog, Customer Engagement, Virtual Meeting

With the Coronavirus pandemic dragging on, the practice of customer engagement has radically changed in 2020. Gone (for now) are the face-to-face meetings that have been ideal for discovering client guidance that conference calls and virtual meetings just can’t match....
Responding to Customer Advisory Board Member Delegation Requests: 8 Questions to Ask Yourself

Responding to Customer Advisory Board Member Delegation Requests: 8 Questions to Ask Yourself

by Bonnie Smith | Aug 26, 2020 | Blog, Member Recruitment

Occasionally, customer advisory board managers will receive a request from an advisory board member to substitute another representative from their company to take their place at an upcoming advisory board meeting. Such a scenario did recently take place with a client...
Virtual Customer Advisory Board Meetings: Six Must-Do Steps for Conducting Engaging Breakout Sessions

Virtual Customer Advisory Board Meetings: Six Must-Do Steps for Conducting Engaging Breakout Sessions

by Rob Jensen | Jul 29, 2020 | Agenda, Blog, Facilitation, Virtual Meeting

Customer Advisory Board (CAB) managers who oversee successful board programs know the value of stimulating customer advisory board breakout sessions. After all, these are often the most engaging, insightful, fun and well-reviewed aspects of any CAB meeting. And even...
Why These 5 Odd Customer Advisory Board Choices May Be Harming Your Program

Why These 5 Odd Customer Advisory Board Choices May Be Harming Your Program

by Rob Jensen | May 20, 2020 | Blog, Customer Advisory Board Best Practices

As a customer advisory board (CAB) consultant, it’s always interesting to hear about how other CAB practitioners (who are not our clients) manage their programs. When doing so, it’s a reminder that there are indeed many ways to run a CAB, and every company needs to...
Top 5 Reasons Why Now – During the Coronavirus Pandemic – is a Great Time to Start a Customer Advisory Board

Top 5 Reasons Why Now – During the Coronavirus Pandemic – is a Great Time to Start a Customer Advisory Board

by Rob Jensen | Apr 22, 2020 | Blog, Create a CAB, Virtual Meeting

With the Coronavirus pandemic burdening world economies, companies that have wanted to initiate a customer advisory board (CAB) program may be having second thoughts or even putting such plans on hold. While this seems a logical reaction to these turbulent times, we...
Customer Advisory Board Meeting Cancelled Due to Coronavirus? Five Keys to Successful Virtual CAB Meetings

Customer Advisory Board Meeting Cancelled Due to Coronavirus? Five Keys to Successful Virtual CAB Meetings

by Rob Jensen | Mar 25, 2020 | Blog, Virtual Meeting

With the coronavirus pandemic sweeping the world, the business of business is grinding to a halt. With restrictions on travel, gatherings, and even leaving your home, your upcoming in-person customer advisory board (CAB) meeting is likely to be cancelled or postponed,...
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