by Rob Jensen | Nov 18, 2020 | Blog, Customer Advisory Board Best Practices, Meeting Preparation, Virtual Meeting
With customer advisory board (CAB) meetings taking place virtually now and for the foreseeable future, CAB managers and executive sponsors should take steps to ensure these meetings deliver utmost value to their members and their own host companies. While preparation,...
by Rob Jensen | Oct 21, 2020 | Blog, Virtual Meeting
With customer advisory board (CAB) meetings being conducted online, you may be wondering whether or not to send any materials or gifts to your CAB members in advance of your next virtual meeting. As I’ve written previously, while client advisory board member gifts are...
by Rob Jensen | Sep 23, 2020 | Blog, Customer Engagement, Virtual Meeting
With the Coronavirus pandemic dragging on, the practice of customer engagement has radically changed in 2020. Gone (for now) are the face-to-face meetings that have been ideal for discovering client guidance that conference calls and virtual meetings just can’t match....
by Bonnie Smith | Aug 26, 2020 | Blog, Member Recruitment
Occasionally, customer advisory board managers will receive a request from an advisory board member to substitute another representative from their company to take their place at an upcoming advisory board meeting. Such a scenario did recently take place with a client...
by Rob Jensen | Jul 29, 2020 | Agenda, Blog, Facilitation, Virtual Meeting
Customer Advisory Board (CAB) managers who oversee successful board programs know the value of stimulating customer advisory board breakout sessions. After all, these are often the most engaging, insightful, fun and well-reviewed aspects of any CAB meeting. And even...
by Rob Jensen | May 20, 2020 | Blog, Customer Advisory Board Best Practices
As a customer advisory board (CAB) consultant, it’s always interesting to hear about how other CAB practitioners (who are not our clients) manage their programs. When doing so, it’s a reminder that there are indeed many ways to run a CAB, and every company needs to...
