Ignite Advisory Group Blog
Customer Advisory Board Manager Certification – New 2014 Dates
Become CAB practitioner certified by attending one of our CAB Manager Certification programs this year in San Diego (April 9-10) or Chicago (September). Registration is now open for the April 9-10 program in San Diego,click here. What past participants said about the...
Why CABs Fail (Part 6 of 10): Lack of Creativity and Vision
Many Customer Advisory Boards (CABs) lack vision and creativity. The vision refers to the joint vision and challenge that you want to solve with your customers. If the vision is relevant and exciting to the CAB members, they will be engaged and involved. Alongside...
Customer Advisory Board Certification Program Recap
The industry’s first CAB (Customer Advisory Board) Manager Certification Program took place November 2013 in San Diego, CA. During two jam-packed days, participants learned actionable knowledge and skills to run a successful Customer Advisory Board from Ignite...
Ignite Advisory Group Launches Industry’s First Customer Advisory Board Benchmarking Service
The Service Will Benchmark An Existing Board’s Performance to Ensure Actionable Strategies for Delivering More Value
Why CABs Fail (Part 5 of 10): Unrealistic Timing & Expectations
A top pitfall of creating a Customer Advisory Board is unrealistic timing. Many times, executives don’t realize that the ideal planning time to implement a Customer Advisory Board is 6 to 8 months, leading up to the inaugural face-to-face meeting. Following that first...
Dell & Iron Mountain to Speak at CAB Manager Certification Program
Ignite Advisory Group, the industry’s number one provider of Customer Advisory Board (CAB) services and serving many of the Fortune 500, today announced special guest speakers for the CAB (Customer Advisory Board Manager) Certification Programhappening November 19-20...
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