Ignite Advisory Group Blog
Customer Advisory Board Conference Highlights
by Rob Jensen | Apr 5, 2023
It was another successful conference held by CustomerAdvisoryBoard.org on March 28. As always, an impressive lineup of speakers conveyed real-world examples of their own customer advisory board (CAB) and partner advisory board (PAB) programs. How they launched their...
Top 6 Reasons Companies are Outsourcing Customer Advisory Board Management
by Rob Jensen | Feb 15, 2023
With myriad tech and other industries conducting significant layoffs, the start to 2023 has indeed been rocky. Also, 2022 was terrible for financial and real estate markets. And economists and pundits are uncertain and even contradictory as to what this year will...
How to Create a Customer Advisory Board Charter
by Tatiana Falconi | Feb 8, 2023
[Updated May 14, 2024 with additional resources] Do you have a customer advisory board charter? If not, we suggest you take a moment now to start creating your customer advisory board charter. If you haven't launched a customer advisory board yet and have no charter,...
2023 Customer Advisory Board.org Conference: Top 5 Topics to Learn
by Rob Jensen | Jan 25, 2023
After more than two years of the pandemic, our friends over at CustomerAdvisoryBoard.org are re-starting their annual customer advisory board (CAB) conference. Due to ever-evolving guidance, corporate policies, airline SNAFUs and personal comfort levels, this year’s...
Six Tips for Minimizing CAB Content Procrastination
by Rob Jensen | Oct 26, 2022
After over a decade of working with Fortune 500 and leading growth companies, we’ve facilitated hundreds of successful customer advisory board (CAB) meetings. Those companies who invest the time, resources and budget to create a successful CAB program and meetings are...
Top 5 Reasons to Hire a Third-Party Facilitator for Your Next Customer Advisory Board Meeting
by Rob Jensen | Aug 24, 2022
So, you’ve established a solid foundation of your customer advisory board (CAB) with a robust CAB charter document. You’ve recruited the right members and have gone through the steps of preparing a customer-focused agenda for your upcoming meeting. Great job! You’ve...