Here’s your template to build a business case for your customer advisory board!
To download the business case template for customer advisory boards, click the “CAB Business Case Template” button below.
NOTE: The CAB Business Case Template is a Google slides document, so you’ll need to create your own copy of the template so you can edit the file.
Have questions about the business case template or would you like to further discuss your advisory board program with an Ignite CAB expert? Reach out and we’ll schedule some time for you to talk to an Ignite CAB expert.
Need help in building a business case for your customer advisory board? Talk to an Ignite CAB expert.
Other advisory board insights you might like
My Final Thoughts: Top 6 Things to Remember when Managing a CAB (and a Career)
As I wind up my eleven years at Ignite Advisory Group, and wrap up a 30-year career spent in B2B technology marketing, I am reminded of the late, debatably great talk show host, Jerry Springer. Jerry would always close his show with his quiet “final thoughts” segment...
Reaching Large Enterprise Customers: The Top Eight Ways CABs Support Account-Based Marketing Initiatives
Many B2B companies focus on targeting their solutions to large, enterprise customers. After all, large customers often have deep financial pockets, will stay with proven solutions for a long time, and are usually open to additional, add-on offerings such as training,...
Eight Must-Have Elements to Include in Your Post-Meeting CAB Survey
At the end of your customer advisory board (CAB) meeting, it’s important to capture your members’ feedback of the engagement right away. Doing so will enable your members to provide direct suggestions to meeting content and format. You can use their feedback to...