Live Training Events Offered Due to High Demand from Customer Advisory Board Management Professionals

SAN DIEGO – October, 07 2015 Ignite Advisory Group, the leading consultancy in the world focused exclusively on helping companies manage and optimize their partner and customer advisory board (CAB) programs, today announced it will hold two live training events focused specifically for CAB meeting facilitators. The detailed training programs will take place February 9-10 and September 20-21, 2016 in Atlanta, GA. The training is being offered due to high demand from CAB managers and facilitators, who have urged Ignite offer such training over the last few years.

“The CAB managers we’ve trained, consulted or met with at various events have pleaded with us to convey our deep CAB facilitation skills to their own team members, in order to get better results and higher ROI from their CAB programs,” said Eyal Danon, President and Founder of Ignite Advisory Group. “Facilitating a customer or partner advisory board requires skill, diplomacy and experience. Having successfully facilitated CAB meetings for years, no firm is more capable than Ignite to convey the proven best practices, guidance and tips to meeting facilitators.”

Ignite’s facilitator program is the world’s only training focused specifically for facilitating customer or partner advisory board meetings. The training will include proven guidance on establishing and obtaining meeting objectives, managing an engaging discussion, enabling games to generate outside-the-box ideas, avoiding common pitfalls, and exceeding the high expectations of meeting participants. The training provides a groundwork and foundation for critical elements of CAB meeting management, and is hands-on with role-playing and group exercises to quickly learn and experiment with a variety CAB facilitation tactics.

“Ignite delivered a best-in-class facilitation workshop for our company, expertly infusing real-world examples with advanced facilitation principles,” said Siobhan Onthank, Head of Customer Engagement at Aetna. “The training was a very valuable experience for all participants.”

Ignite’s CAB facilitation training events are ideal not only for meeting facilitators, but also anyone tasked with presenting or leading a session at an upcoming CAB meeting, CAB program managing directors and executive sponsors, user group masters of ceremonies, or anyone involved with managing interactive meetings with important customers.

Complete details and registration information for Ignite’s CAB Facilitator Training can be found at:

About Ignite Advisory Group

Ignite Advisory Group is the world’s leading consultancy focused exclusively on helping B2B companies engage with executives at key accounts through high-impact customer and partner advisory board programs. The firm’s comprehensive solutions include a full range of customer and partner advisory board services, from complete outsourced management, assessment and benchmarking, on-site and hosted training to program mentorship. Ignite counts Dell, Cisco, Xerox, Qualcomm, Adobe, Iron Mountain, Equifax, Oracle, Rackspace, Arbor Networks, Brocade Networks, EMC and many others as customers. For more information, visit  or call 888-667-7027.


Media Contact:

Rob Jensen

VP, Marketing

Ignite Advisory Group


Receive Our Quarterly CAB Newsletter

Join Now
Share This