Insights by IGNITE

Feel free to download and share any of these resources throughout your organization.

A complimentary copy of “Cracking the C-Suite, A Practical Guide to Creating a Shared Future with Your Executive Customers”. Always wanted to learn about how to engage senior decision makers without spending a million dollars or becoming a pest? This guide will show you proven strategies and techniques to get to the attention of top executives.
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White Paper:
"Selling in the C-Suite.   How to get there.  What to offer."

How do you gain a sales presence at VP and C-Levels?  How do you establish credibility?  How do you re-orient your product and offers to resonate at the higher levels?  What are your top level execs thinking about?  Why not let them tell you

Articles:

"Customer Advisory Board is a Sales Window into the C Suite"

"The Top 10 Mistakes in Creating a Customer Advisory Board"

"The Selling Power of Customer Advisory Boards"

"Selling to the C Suite"

"Developing Your Business's Key Messages"

Press Releases:

June 1, 2009 - IGNITE Launches Customer Advisory Board Services to Help SMBs Reach C Suite Executives

June 30, 2009 - IGNITE Advisory Group and 151 Ventures Bring Customer Advisory Boards & Business Development to SMBs 

 

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Presentations:
"Customer Advisory Groups:  What they can tell you.  And how not to use them.

IGNITE Customer Driven Model. 
Explore our unique Customer Driven Model

 

 
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